Evidence Performed by Jennifer Moffeit-Vacher

  • Name
    Global Website Advisory Board & Product Governance
  • Description

    Columbus required a unified, centralized channel to collect, prioritize, and address diverse, ongoing user requirements across its global subsidiaries to ensure that regional web updates cleanly supported the company's overarching international corporate strategy. In response, I pitched and built a formal cross-functional Website Advisory Board to serve as the definitive voice for the U.S. subsidiary within global product alignment discussions.

    This initiative successfully instituted a repeatable governance framework that bridged international channel requirements with central corporate web roadmaps, safely protecting the integrity of the firm's global market repositioning.

  • Start Date
    2011-04-01
  • Duration
    1 year
  • Type
    Professional
  • For
    Columbus Global
  • Title
    Technical & Digital Project Associate
  • Primary Responsibilities
    Established and ran the multi-national Website Advisory Board framework. Synthesized, categorized, and prioritized regional web modification requests against corporate strategic goals. Served as the primary strategic representative for the United States subsidiary. Partnered with international stakeholders to resolve digital channel priority conflicts.

Used Skills